The Saudi French Business Council (CAFS) organized a Masterclass, “Demystifying Sustainability: New Levers of Value Creation,” in collaboration with SKEMA Business School. The exclusive event, tailored for CAFS members, took place at the Federation of Saudi Chambers on May 15, 2024.
Professor Arnaud Blandin from SKEMA Business School led the Masterclass on sustainability, empowering attendees with the knowledge and confidence to thrive in this evolving landscape. Members from the French and Saudi business communities actively participated, under the esteemed leadership of Dr. Mohammed Ben Laden, President of CAFS, with Vice-Presidents Eng. Faiz AlElweet and Eng. Soufyan Al-Kabbani also in attendance.
The meeting was concluded by a networking lunch among participants.
We extend our heartfelt appreciation to the SKEMA Business School team and express our sincere thanks to Professor Arnaud Blandin and all the participants for their active involvement in ensuring the resounding success of the Masterclass. Such collaborative initiatives play a critical role in fostering cross-cultural understanding and promoting strategic business development between Saudi Arabia and France.